Website Business Optimization Solutions

Top 3 Website Business Optimization Solutions

How do you improve your results with your business website?

· Write more content and optimize with patience
· Build free traffic – directories, articles, rss
· Relationship building with ezine, content

Website business optimization solutions #1 – More content

The most important work you can do for your website is create more unique, quality content pages. Set daily and weekly goals to add a few extra pages to your site on a regular basis.

By creating more content pages, you will stand out from your competitors and provide more value to visitors. Each page you write is another chance to be found by search engines, improves your chances of being listed in directories, improves your credibility with visitors, and later on…provides another chance to monetize your visitors.

Website business optimization solutions #2 – Build free traffic

I recommend focusing traffic efforts on search engines. Attract search engines through building crediblity through in-pointing links through submiting your site to directories and through writing and distributing articles.

While directories will not give you much traffic, they will significantly increase your chances of being indexed and ranked by the search engines. And if you're on a limited budget, you can submit your site to free directories such as Add URL Directory

Through your honest efforts and hard work, building free traffic through search engines is the best long-term solution.

It takes time – weeks or months for the search engines to find your site. Article sites produce faster results but the biggest impact fades in a few days – although they are still valuable long-term to your linking strategy.

Just be patient for the engines to find you, and work on adding more quality content pages and increasing your website popularity and buzz through articles and directories to build more incoming links to your site.

To increase your chances for success at the search engines, submit your website to only the strongest directories. Review the list of strongest directories (both paid and free) at Aviva Directory's Strongest Links.

Website business optimization solutions #3 – Deepen relationships

Only after you have succeeded in solutions 1 and 2 above, should you consider publishing an ezine. You will need enough traffic and pages to support an ezine.

But once you have over 50 site pages and dozens of visitors a day, an ezine is an excellent way to deepen the relationship with your visitors. Building trust is the first step in monetizing, and repeated exposure through an ezine will help.

If you’re not getting the traffic or content yet...consider adding a site blog or full-blown blog to your website. However, a typical (full-blown) blog requires extensive time and energy to update so unless you have the time, I would suggest a site blog first.

A site blog is a simple page that lists journal entries from you -- a low-maintenance way to call attention to your latest site updates in one location.

Also, a site blog helps with step 2 above (Website business optimization solutions #2 – Build free traffic). Search engines love blogs and site blogs, so this technique could help your chances of being indexed and ranked higher on the search engines.

For an example of how a site blog works, see my site blog page. To signup for the latest updates on Makeyourownbusinesswebsite.com, please visit our What is RSS page for simple instructions to subscribe to my site blog.

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